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Microsoft is finally dropping the 'Nokia'


Posted: 26 Oct 2014
Microsoft is finally dropping the 'Nokia'

Over a year after the acquisition was first announced, Microsoft is officially replacing the Nokia Lumia brand.

The new Microsoft branding will appear on future phones from the company, with a plain black version of the company's four-squared logo also set to make an appearance.

Tuula Rytilä, Microsoft's SVP of Marketing for Phones, says the company is looking to unveil its first own-brand Lumia phone "soon."

Although the Nokia name will no longer be used for smartphones, low-end phones, the company calls out the Nokia 130, will still be sold under the banner.

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